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  • Rated 4.8/5 from 25000+ reviews
  • Vaping experts since 2008
  • Free delivery on orders over £20
  • Order by 5pm for next day delivery
  • Rated 4.8/5 from 25000+ reviews
  • Order by 5pm for next day delivery
  • Rated 4.8/5 from 25000+ reviews
  • Vaping experts since 2008
  • Free delivery on orders over £20
  • Order by 5pm for next day delivery
  • Rated 4.8/5 from 25000+ reviews

E-Liquid

Shop top-quality vape juice from the world’s biggest brands at great prices. Our collection features thousands of e-liquid flavours from established brands like Vampire Vape, Halo Vapour Co. and Doozy Vape Co. as well as up-and-coming ranges like Elfliq, Elux and more. You’ll also find different types of 10ml e-liquid, from standard 50:50 vape juice to smooth nic salts and sweet bar salts - as well as larger bottles of shortfills. Available in a range of strengths from nicotine free juices up to 20mg (2%) strengths, as well as flavourless nic shots for use with nicotine-free shortfills. See our mix & match multibuy offers for great deals, check out our sale and clearance for vape juice bargains or get inspiration with our guide to the Best E-liquid Brands.

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E-liquid guide

Choosing the right e-liquid

Halo 10ml E-Liquid

Regular 10ml e-liquid: Regular 10ml (also known as freebase) e-liquids are available in a range of nicotine levels, from 0mg (0%) to 20mg (2%).

We find these e-liquids are best for vapers who prefer a strong throat hit. We also recommend them for vapers who prefer a low nicotine e-liquid. They work best with low powered vape devices.

Halo 10ml Nic Salts

Nicotine salts: Nicotine salts use the natural form of nicotine found in the tobacco leaf, and carry a smoother throat hit than regular 10ml e-liquids.

We recommend these e-liquids for vapers who prefer a gentle throat hit. They work particularly well at stronger nicotine levels such as 20mg (2%), which can taste harsh in regular e-liquid format. As with 10ml e-liquids, these devices work best with low powered devices.

Vampire Vape Bar Salts

Bar Salts: Bar salts are nicotine salts with a stronger, sweeter, more concentrated flavour. They work best for disposable users switching to refillable devices.

Where possible, we advise matching them to the disposable range and flavour you like. For example, if you use SKE Crystal Bar disposables and wish to switch to refillable devices, try picking a matching flavour from the Crystal Plus range.

Just Juice Shortfills

Shortfills: Shortfills are larger bottles of nicotine-free e-liquid. They have oversized bottles, allowing you to add your own nicotine (in the form of nic shots).

These e-liquids work best with higher powered devices such as mods and pod mods. They typically come with higher VG ratios, which means they are great for blowing larger clouds of vapour. We recommend them for more experienced vapers.

Ohm Brew Nic Shots

Nicotine shots: Designed for use with shortfills, these are unflavoured bottles of e-liquid which contain nicotine. For a bit more jazz, try the Ohm Brew Fizz or Cool options.

VG v. PG

Higher PG E-LiquidsHigher VG E-Liquids
More restricted inhaleLooser, airier inhale
Best for a MTL (Mouth-to-Lung) vapeBest for a DL (Direct-Lung) vape
Less power requiredMore power required
Longer coil lifeShorter coil life
Less vapourMore vapour
Stronger throat hitSmoother throat hit

The VG:PG ratio tells you how much vegetable glycerine (VG) there is compared to the amount of propylene glycol (PG). These colourless alcohols are responsible for the vapour produced by your vape device, but there are subtle differences between the two.

Learn more: VG v. PG | Mouth-to-Lung v. Direct-Lung

Nicotine Strengths

Strength in mg/mlStrength in %
0 mg/ml0%
3 mg/ml3%
6 mg/ml6%
12 mg/ml12%
18 mg/ml18%
20 mg/ml20%

Nicotine strengths are measured in mg/ml, meaning milligrams of nicotine per millilitre of e-liquid. The most important thing to know is that each mg/ml equates to 0.1% in strength. Above are some common nicotine strengths you will come across.

Helpful guides

E-Liquid Buying Guide

A guide to help you choose the right e-liquid for you.

Confused about which e-liquid is right for you? From key terms to the different factors you need to consider, we’ll walk you through everything you need to know to choose the perfect e-liquid.

Understanding Nicotine Strengths

Learn what mg/ml is, and how to choose the right strength for your needs.

If you’re switching from smoking to vaping, choosing the right nicotine strength is crucial for success. This evidence-based guide will help you choose the right strength for your needs.

How to Change E-Liquid

A guide to changing e-liquids without ending up with a flavour mismatch.

Learn how to change the e-liquid in your vape device - as well as our team’s favourite mixes!

Best Vape Juice Brands

Our pick of the best vape juice brands.

Based on both customer feedback and in-house testing, here are our favourite e-liquid brands!

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