Jodi Rowlands is one of our customers and a member of our Facebook page. She’s also worked hard to promote the electronic cigarette, going so far as to give talks about the e-cigarettes arranging for us to give a presentation at the company she works for. I asked her why she was so keen to [...]

Or: The History of the Electronic Cigarette The e-cigarette as we know it may never have existed if a Chinese man had not been struck by the disease all smokers fear. Lung cancer. His devastated son, Hon Lik, was a heavy smoker too, and feeling the effects of smoking 60 cigarettes a day. He was also a [...]

The Winners Thanks to everyone who entered our competition – there were loads of great ideas and I think they will keep me blogging for a long time! The 1st place has to go to Debra. Debra not only had a great suggestion, she wrote about it in a post which was shared by 262 of [...]

We’ve had lots of questions about how to use our super tank, which takes a little bit more skill than our regular e-cigarette. So, working with Ground Level Media, we have produced the following tutorial! Transcript: Hello, and welcome to this video tutorial on how to use the Halo Super Tank, brought to you by [...]

Yet another story has come out recently saying that the electronic cigarette industry who is not regulated. The story was not all bad, with Prof John Britton, chair of the Royal College of Physicians Tobacco Advisory Group, stating that: Electronic cigarettes have the potential to save thousands of lives… However, it also claimed that e-cigarettes are [...]

A guest post by: ASH Australia wants to ban smoking outdoors. However, there’s something much more worrying than smoking cigarettes. First, you need to understand what causes the damage in smoking. When you burn something, you create smoke. As the smoke cools down, it creates tar and carcinogens. And it’s that, not nicotine, which causes [...]

We have been releasing a spate of products recently, but our latest and most exciting is our move into the vrinking market with E-lager. It looks and feels just like a real can of lager, but when you hold up the can and vrink (def: to slurp vinkahol) an atomiser is activated which vaporises the [...]

Taking a break from writing about e-cigarettes, I scoured the web for the most shocking/amusing pictures of smoke. Here are the results! (Just in case you are wondering, the image of the baby flying through the air here has not been photo-shopped – it is real! With no way out, the family decided it was [...]

As it heads towards the end of the month, we thought it was a good time for some discounts – and to introduce our latest e-cigarette, The Super Tank! Cartomiser Discount Use the code march to get 10% of all cartomisers on ecigarettedirect. Eliquid Discount Use the code march-madness to get 15% off all non-UK [...]

While nicotine is addictive and, when taking in the form of smoking, is harmful,  it also has benefits. Nicotine has been shown to aid concentration and productivity, to reduce aggression and to able smokers to carry out repetitive tasks better than non-smokers. (See Nicotine in Electronic Cigarettes: 10 Facts All Users Should Know.) However, nowadays [...]