Shop top-quality vape juice from the world’s biggest brands at great UK prices. Our vape juice selection has something for every kind of user, with a range of juice types, strength options, and thousands of flavours to suit any style or device. Plus, see our mix & match multibuy offers for great deals with fast, free shipping available. Learn more.
Regular 10ml (also known as freebase) vape juices are available in a range of nicotine levels, from 0mg (0%) to 20mg (2%).
We find these vape juices are best for vapers who prefer a strong throat hit. We also recommend them for vapers who prefer a low nicotine vape juice. They work best with low powered vape devices.
Nicotine salts use the natural form of nicotine found in the tobacco leaf, and carry a smoother throat hit than regular 10ml e-liquids.
We recommend these e-liquids for vapers who prefer a gentle throat hit. They work particularly well at stronger nicotine levels such as 20mg (2%), which can taste harsh in regular e-liquid format. As with 10ml e-liquids, these work best with low powered devices.
Bar salts are nicotine salts with a stronger, sweeter, more concentrated flavour. They work best for disposable users switching to refillable devices.
Where possible, we advise matching them to the disposable range and flavour you like. For example, if you use SKE Crystal Bar disposables and wish to switch to refillable devices, try picking a matching flavour from the Crystal Plus range.
Shortfills are larger bottles of nicotine-free e-liquid. They have oversized bottles, allowing you to add your own nicotine (in the form of nic shots).
These e-liquids work best with higher powered devices such as mods and pod mods. They typically come with higher VG ratios, which means they are great for blowing larger clouds of vapour. We recommend them for more experienced vapers.
| Higher PG E-Liquids | Higher VG E-Liquids |
|---|---|
| More restricted inhale | Looser, airier inhale |
| Best for a MTL (Mouth-to-Lung) vape | Best for a DL (Direct-Lung) vape |
| Less power required | More power required |
| Longer coil life | Shorter coil life |
| Less vapour | More vapour |
| Stronger throat hit | Smoother throat hit |
The VG:PG ratio tells you how much vegetable glycerine (VG) there is compared to the amount of propylene glycol (PG). These colourless alcohols are responsible for the vapour produced by your vape device, but there are subtle differences between the two.
Learn more: VG v. PG | Mouth-to-Lung v. Direct-Lung
| Strength in mg/ml | Strength in % |
|---|---|
| 0 mg/ml | 0% |
| 3 mg/ml | 0.3% |
| 6 mg/ml | 0.6% |
| 12 mg/ml | 1.2% |
| 18 mg/ml | 1.8% |
| 20 mg/ml | 2.0% |
Nicotine strengths are measured in mg/ml, meaning milligrams of nicotine per millilitre of e-liquid. The most important thing to know is that each mg/ml equates to 0.1% in strength. Above are some common nicotine strengths you will come across.
Confused about which e-liquid is right for you? From key terms to the different factors you need to consider, we’ll walk you through everything you need to know to choose the perfect e-liquid.
If you’re switching from smoking to vaping, choosing the right nicotine strength is crucial for success. This evidence-based guide will help you choose the right strength for your needs.
Based on both customer feedback and in-house testing, here are our favourite e-liquid brands!
Nic Salts | 50/50 Vape Juice | Shortfills | Nicotine Free | Freebase Nicotine E-Liquid
