Close up of different flavours of e-liquids in bottles

E-Liquid Flavours Save Lives: Here’s How…

Over the years, we’ve done several experiments with unusual vape flavours. Very often we’ve done this for a bit of fun, but sometimes the results have surprised us. A good few years ago, for example, we went to a vape show with a small range of very unusual flavours. One of them was barbecue sauce […]

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Man lifts a vape to his mouth on a background of paper money.

Are vapers like you paying for lost tobacco revenue?

In interviews I’m often asked why, if vaping is 95% safer than smoking, there are so many negative stories around vaping. My answer is that vaping is a disruptive industry which threatens more than US$700 billion in tobacco revenues  and US$250 billion in tax revenues. It’s inevitable there’s going to be opposition to vaping. But […]

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Vaping: A Guide for Stop Smoking Services

It’s official – electronic cigarettes are now the most popular way to quit. And when electronic cigarettes are combined with advice and support from stop smoking services, incredible quit rates are achieved. Unfortunately, the most effective way to quit smoking is highly underused. In 2016/17 just 4% of people using stop smoking services were also […]

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Vaping against the background of the EU flag.

EU Vaping Regulations: A Chance for Change?

Update 12/08/19: The Vaping is Not Tobacco Campaign have provided this update: There have been slow signatures so far, but vapers should understand that if they do not take a stand, regulation will arrive. The problem could be the last WHO-report, in which no distinction is made between tobacco and e-cigarettes. Countries are regulating vaping […]

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Best Vape Starter Kits for 2019

If you’re looking for a new vape starter kit, you could be forgiven for getting a bit confused by the myriad of options available. Still, that’s better than the situation a few short years ago. Back then you essentially had a choice between a cigalike (an e-cig that looks like a cigarette) and a tank […]

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Vape Predictions 2019: Expert Round Up from Scientists, Industry Leaders, Advocates & More

Want to find out what’s going to happen in 2020? Check out our 2020 Vape Predictions! For the last seven years, we’ve been publishing expert predictions on the future of vaping. The aim is to get a range of perspectives that stretches across geography and interest groups. This year we’ve stretched further around the globe […]

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Shortfill E-Liquid: What is it, and how to use it…

What are shortfill e-liquids? Shortfill or Shake n’ Vape e-liquids are larger bottles of vape juice that come without nicotine. These e-liquid bottles are called shortfills simply because they are not filled to the top! The space at the top is for adding a nicotine shot (or ‘nic shot’) – usually a high nicotine strength, […]

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