Walk into any vape shop and you’re guaranteed to see bottles of 10ml freebase e-liquid on the shelves.
The original e-liquid type to hit the market, it remains one of the most common varieties of vape juice and the go-to for vapers wanting a strong throat hit whilst keeping clouds discreet.
With a wide selection of brands and ranges, an almost unfathomable number of different flavours and multiple nicotine strengths available, you’ll likely find yourself spoilt for choice when choosing a 10ml e-liquid.
Luckily, we’ve tried our fair share of e-liquids over the past 15 years (including some very strange ones!) and know a thing or two about what makes a good vape juice range.
Based on personal testing and customer feedback, we’ve handpicked some of the best 10ml vape juice ranges for you to try out.
Also see: Best Vape Juice Flavours for a list containing all kinds of e-liquids.
True to their name, the Just Juice 10ml collection is packed with fruit-based blends, standing out from the crowd with their use of global flavours. Alongside more traditional mixes such as Apple and Pear, you’ll find exotic ingredients such as cherimoya, curuba and guanabana.
Expanding their range to appeal to more than just fruit fans, the Just Juice ‘Tobacco Club’ collection is ideal for those who like their tobacco flavours with a twist - layering rich Cuban and Nicaraguan tobacco with a range of global flavours.
Most popular flavour: Berry Burst & Lemonade
One of the world’s biggest vape juice brands, Vampire Vape’s 10ml range leaves you spoilt for choice. With over 60 flavours, multiple strengths and VG:PG ratio options, this range has something for everyone.
The versatile range boasts a range of flavours - with fruit, menthol, tobacco and beverage options available. This includes the world-famous ‘Heisenberg’ - a much-imitated blend that has received numerous awards.
Vampire Vape 10mls also stand out for their choice of VG:PG ratios and strength options. With strengths ranging from nicotine-free to 18mg, and a choice of VG:PG ratios to produce more/less vapour and a stronger/smoother throat hit, users have plenty of choice to vape the way they want.
The Halo 10ml range covers all bases when it comes to both flavour and strength options. Available in a choice of nicotine strengths (including nicotine free) this VG:PG 50:50 range has something to appeal to all tastes.
From refreshing menthol and traditional tobacco to sweet dessert and juicy fruit blends, you’ll find a high-quality Halo e-liquid to suit you.
Most popular flavour: Menthol Blast
With high-quality e-liquids manufactured in the UK, the WizMix 10ml range has something to suit every kind of vaper. Whether you prefer your e-liquid sweet or savoury, tropical or tobacco flavoured, there’s a choice of over 40 different options to suit your palette.
WizMix 10mls are available in a range of nicotine strengths and have a VG:PG 50:50 ratio that makes them ideal for use with lower-powered devices for a Mouth-to-Lung vape style.
Most popular flavour: Brain Freeze
The IVG 10ml range is full of high-quality juices in award-winning flavours. Available in 4 strength options, you’ll find a full spectrum of flavours including fruit, dessert, menthol and tobacco-inspired blends to choose from.
These VG:PG 50:50 juices have been specifically designed to provide a balanced throat hit, while the use of natural sweetening ingredients prevent gunk build up for longer-lasting coils.
Most popular flavour: Frozen Cherries
Freebase vape juices are the 10ml bottles of ‘regular’ e-liquid you’ll see on shelves. It’s given its name due to the freebase nicotine it contains (as opposed to the natural form found in nicotine salts).
This freebase nicotine gives a stronger throat hit than nicotine salts, making them ideal for former smokers who miss the catch on their throat from smoking.
Most 10ml freebase e-liquids come with a VG:PG range 40:60 or 50:50 - making them ideal for use in starter kits and lower-powered vape devices.
However, you’ll sometimes find 10mls with a higher VG:PG ratio (e.g 70:30), making them suited to higher-powered devices using low-resistance coils.
There was a time when larger bottles of nicotine-containing e-liquid were available. However, when the EU regulated e-liquid, they decided to limit the maximum size to 10ml.
While some e-liquids are available in larger bottles, they have to be nicotine free. These bottles are known as shortfills, as they have a space at the top to add nicotine shots separately.
Nicotine salts are also contained in 10ml bottles. However, they are often treated differently from standard 10ml ranges, which contain freebase nicotine.
When we get a sample of an e-liquid range, it gets assigned to a tester. This allows us to try the products for ourselves and assess performance and flavour.
When products go on sale, we monitor customer feedback and the reasons for returns.
Creating our blog posts always involves a lot of chats with our customer service team as we want to ensure we present accurate feedback on the products we recommend (including any downsides!)
What are the advantages of using 10ml freebase vape juice?
10ml vape juice comes pre-mixed with nicotine, making it more convenient and easier to use than shortfills. You can also precisely choose the nicotine strength you want.
At the same time, 10ml vape juice is far cheaper than using disposables. A disposable vape comes with just 2ml of e-liquid, meaning the average cost is around £2.50 per ml! In contrast, 10ml vape juice costs around about 39p per ml.
If you are currently a disposable user why not check out our guide to switching from disposables to reusable devices?
Can I use 10ml e-liquids in sub-ohm devices?
As sub-ohm devices use coils with lower resistances and larger port holes, they are not suited to 10ml e-liquids with a VG:PG ratio of 40:60 or 50:50. However, you can use them with freebase 10ml e-liquids with a higher VG:PG ratio such as 70:30.
You may find that you are better off with shortfills, as these typically come with a higher VG:PG ratio than most 10ml bottles. When you use a sub-ohm device, you tend to go through a lot more vape juice too, so you may prefer the larger size found in shortfills.
Are 10ml freebase e-liquids suitable for beginners?
There are a couple of things to remember - when you first fill the pod, allow the e-liquid to soak in for a few minutes before using it. Secondly, remember to change your pod from time to time.
An even easier option is to use a pre-filled pod, such as that found with the Elf Bar Elfa Pro.
See our Beginner’s Guide to Vaping for more detail.
How many cigarettes is a bottle of 10ml e-liquid equivalent to?
That very much depends on the strength you use.
The average cigarette pack of 20 cigarettes contains around 250mg of nicotine. You can work out how many cigarettes your vape juice is equal to by calculating the amount of nicotine in the bottle.
For example, a bottle of 10ml e-liquid with a nicotine strength of 10mg/ml contains 100mg of nicotine.
Choosing the right nicotine strength is essential for smokers switching to vaping. For helpful guidance see Nicotine & E-Liquid: What Strength Do You Need?